Cognitive biases are certain patterns of thinking that alter the perception of reality. Most often—towards negativity. Have you ever thought about how often our brain misleads us? Why is patterned thinking inherent to us? Why do many become victims of... scammers or fall for marketing manipulations like "Only this week! Don't miss the price drop!"? The book "Traps and Illusions of the Brain" will assist you in identifying and overcoming systematic errors of thinking. You will learn to not only identify mistakes by their "symptomatology" but also to better understand yourself and others. By understanding how our brain works, you will know what to pay attention to when communicating with people and learn to evaluate and analyze situations objectively.
Author: Алексей Филатов
Printhouse: AST
Series: Выход есть
Age restrictions: 12+
Year of publication: 2024
ISBN: 9785171690342
Number of pages: 352
Size: 208x137x23 mm
Cover type: твердая
Weight: 351 g
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